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Analogous · 5 colors · April 29, 2026

Red & UCLA

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Through the hidden richness of one pigment under every light, Red & UCLA composes a warm, enveloping sensuality. The rhythm between hues evokes creativity, enthusiasm.

AnalogousWarmDarkNeon
#FFD500Couleur 1
RGB255 213 0HSL50 100 50
#FFB300Couleur 2
RGB255 179 0HSL42 100 50
#B15800Couleur 3
RGB177 88 0HSL30 100 35
#5E0000Couleur 4
RGB94 0 0HSL0 100 18
#3E0000Couleur 5
RGB62 0 0HSL0 100 12

Palette Usage Guide

Application Scenarios

Interface Design

Combine #3e0000 for text on #ffd500 background.

Emotional Impact

Through the hidden richness of one pigment under every light, Red & UCLA composes a warm, enveloping sensuality. The rhythm between hues evokes creativity, enthusiasm.

Contrast Analysis
Text on Canvas

12.3:1

AAA

Secondary on Canvas

3.5:1

AA Large

Accent on Base

3.5:1

AA Large

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Closest matches across major brands

Average ΔE :67 (Rough)
#FFD500
DMC 973
Canary Bright
ΔE 70
#FFB300
DMC 972
Canary Deep
ΔE 72
#B15800
DMC 435
Brown Very Light
ΔE 80
#5E0000
DMC 814
Garnet Dark
ΔE 58
#3E0000
DMC 938
Coffee Brown Ul Dk
ΔE 57

Approximate sRGB matches — request a physical color card from each brand before purchasing.

Technical Specs

Developer Assets

Developer handoff assets with copyable code blocks for design systems.

CSS
:root {
  --color-couleur-1: #ffd500;
  --color-couleur-2: #ffb300;
  --color-couleur-3: #b15800;
  --color-couleur-4: #5e0000;
  --color-couleur-5: #3e0000;
}
Tailwind
'red-ucla': {
  500: '#ffd500',
  400: '#ffb300',
  300: '#b15800',
  200: '#5e0000',
  100: '#3e0000',
}
JSON
{
  "name": "Red & UCLA",
  "harmony": "Analogous",
  "colors": [
    {
      "name": "Couleur 1",
      "hex": "#ffd500"
    },
    {
      "name": "Couleur 2",
      "hex": "#ffb300"
    },
    {
      "name": "Couleur 3",
      "hex": "#b15800"
    },
    {
      "name": "Couleur 4",
      "hex": "#5e0000"
    },
    {
      "name": "Couleur 5",
      "hex": "#3e0000"
    }
  ]
}
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Design Tokens

Design Tokens Export

W3C, Figma and Tokens Studio compatible. Direct integration into your design workflow.

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Accessibility

Contrast Ratios

Each color vs. white background

Couleur 1
White
1.42:1Fail
Black
14.77:1AAA
Couleur 2
White
1.79:1Fail
Black
11.7:1AAA
Couleur 3
White
4.92:1AA
Black
4.27:1AA Large
Couleur 4
White
14.23:1AAA
Black
1.48:1Fail
Couleur 5
White
17.43:1AAA
Black
1.2:1Fail
Brand Design

Identity Visuals

Icon Application
Typography Pairing

Red & UCLA

The intersection of form and function reveals the palette in all its depth. Every hue is intentional, every space is a breath.

· Display · Body
UI Components
Buttons
Active

Surface Card

System element

Emotional Resonance

Color Psychology

Couleur 1

Enthusiasm & Boldness

Couleur 1 is a medium orange with vivid saturation that evokes positive, communicative energy. Its chromatic intensity holds the eye without aggression and stimulates decision-making — the tool of brands that want to stand out.

EnthusiasmOptimismEnergyImpact
Couleur 2

Enthusiasm & Boldness

Couleur 2 is a medium orange with vivid saturation that evokes positive, communicative energy. Its chromatic intensity holds the eye without aggression and stimulates decision-making — the tool of brands that want to stand out.

EnthusiasmOptimismEnergyImpact
Couleur 3

Authenticity & Grounding

Couleur 3 commands the dark, vivid warmth of fired clay — a shade that is both reassuring and memorable. It evokes craftsmanship, raw materials, and tradition. Brands that adopt it communicate authenticity effortlessly.

AuthenticityCraftGroundingTradition
Couleur 4

Authority & Mastery

Couleur 4 is a deep, vivid red that commands a raw and memorable intensity. Its depth lends the gravity of brands that have nothing to justify — quiet power, total assurance.

AuthorityDepthPrestigeGravity
Couleur 5

Authority & Mastery

Couleur 5 is a deep, vivid red that commands a raw and memorable intensity. Its depth lends the gravity of brands that have nothing to justify — quiet power, total assurance.

AuthorityDepthPrestigeGravity
Visual Atmosphere

Moodboard

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Premium Brand Guidelines document with palette, color psychology and moodboard.

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7 premium pages: Cover · Palette · Detail · Typography · Usage Guide

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